Digital Shelf Posted on Feb 13, 2023 How eCommerce Product Content Optimization Helps Brands Maximize Share of digital shoppersSearch Product page optimization and management in 2024 Scrolling through the endless aisles of eCommerce offerings, even among the first few search results on a given SERP (Search engine results page),…
Brand Posted on Jan 24, 2023 Industry Veteran & Strategy VP Lyle Walker on Intelligence Node’s Superior Technology & Processes Lyle Walker, VP of Strategy at Intelligence Node, is a distinguished retail leader with 30+ years of experience across global retailers, brands, and tech providers. Drawn to the company culture,…
Retail Trends Posted on Jan 16, 2023 5 Data-driven Retail Predictions for 2023 2022 was a landmark year for retail- making retail predictions for the year 2023 a primary focus for strategists and retailers entering the new year. Technology took the spotlight as…
Retail Strategy Posted on Jan 4, 2023 A Comprehensive Guide to Optimizing Your Digital Retail Strategy Decoding Digital Retail Strategy: An Introduction Making it to the big leagues in retail isn’t as simple as it used to be. eCommerce is set to dominate the retail environment,…
Retail Trends Posted on Dec 13, 2022 5 Brands Making Strides to Unlock Retail Sustainability Amid Climate Change A New Era of Sustainable Retail The final sprint leading up to the year 2023 has made for some powerful headlines in the realm of sustainability. With calls of ‘greenwashing’ …
Pricing Strategy Posted on Nov 30, 2022 Eliminate Margin Leakages with the Price Waterfall What is the Price Waterfall? The “Price Waterfall” is a price optimization tool (or technique of analysis) that allows businesses to identify hidden costs. It is used to calculate the…
Competitive pricing Posted on Nov 22, 2022 How Dynamic Pricing can Boost Your Retail Profitability in 2 Steps Today’s eCommerce landscape, at the cusp of inflation, is studded with price-sensitive shoppers. During the 2022 holiday season, for example, 57% of US consumers intended to shop online, citing one…
Ecommerce Posted on Nov 15, 2022 7 Pricing Strategies to Supercharge Your eCommerce Christmas Sales Price matters. As of 2022, the price has become a make-or-break factor for almost 50% of American shoppers. With the holiday season fast approaching, these price-sensitive consumers are looking to…