Pricing Strategy Posted on Apr 19, 2017 What You Should Have Asked Your Teachers About Pricing Policies In Marketing Pricing is considered one of the four basic elements of the marketing mix, together with product, place, and promotion. It is probably the least attractive element of the four in…
Pricing Strategy Posted on Apr 12, 2017 Is Your Pricing Enabling A Healthy Profit Margin? When a business sets its pricing policy, it looks to both make and save money while ideally increasing profit margins. This is an ongoing process that demands constant commitment through…
Pricing Strategy Posted on Apr 12, 2017 3 Competitive Pricing Secrets You Never Knew As pricing goes, competitive pricing is one of four major ways (the other three being cost-based, value-based and demand-based) how businesses set and develop their pricing policy. Basically, with respect…
Price Intelligence Posted on Apr 6, 2017 Lies and damn lies about pricing data It’s one thing for a lie to be a simple inaccuracy regarding a specific set of information. It’s a whole another story and a real problem when those lies become…
Ecommerce Posted on Mar 20, 2017 Grocery E-Commerce Set to Surge Although the overwhelming majority of grocery shopping currently takes place in physical stores, experts suggest this pattern will change in the next decade, as grocery eCommerce is poised to boom…
Pricing Strategy Posted on Mar 10, 2017 Be Sure To Avoid These 5 Strategic Pricing Mistakes Pricing strategy is rightfully one of the most heavily debated aspects of any business. No matter what your product is or where you lie within your industry, your price point…
Future Retail Posted on Mar 6, 2017 The Quick And Easy Guide To Retail Management Systems “The customer is the king.” This is the motto of every retailer today, and for a good reason. It’s every retailer’s responsibility to ensure the customer is more than just…
Marketing Strategy Posted on Mar 2, 2017 Improve Future Sales With the Right eCommerce Marketing Strategy So you have your eCommerce business all lined up and ready to roll, but what do you do to actually market it to your target audience? In today’s intensely competitive…