Price Intelligence Posted on Aug 20, 2019 Zalando: A Lesson in Retail Pricing and Merchandising In the competitive world of fashion retail, getting ahead of the pack with consistent spikes in revenue is no easy task. And yet, German-based Zalando has done exactly that with…
Pricing Strategy Posted on Aug 8, 2019 5 of the Best Penetration Pricing Examples In a market heavily driven by consumer trust and brand loyalty, many consumers are reluctant to switch brands or try new products. The barriers to entry in a retail market…
Product Pricing Posted on Aug 6, 2019 How To Drive Price Perception and Deliver the Walmart Value With industry leaders like Walmart, Amazon, and Target setting the standard, matching your prices in real-time is becoming an increasingly difficult task. These big-name brands shrewdly utilize powerful proprietary algorithms…
Merchandising Posted on Jul 19, 2019 Smarter Assortments Are The First Step Towards Sustainability With the current state of the retail landscape, merchants everywhere would be wise to take a long, hard look at their business models. Generally speaking, the reason for doing so…
Retail Business Posted on Jun 26, 2019 Why Prime Day is good for your business When Amazon first introduced the world to Prime Day back in 2015, they flipped the eCommerce world right on its head. It started simply as a 20th-anniversary celebration promoting their…
Pricing Strategy Posted on Jun 10, 2019 How To Marie Kondo Your Retail Pricing Through “The Life-Changing Magic of Tidying Up,” Marie Kondo has transformed countless lives, both materialistically and psychologically. If only she could transfer that same power over to the eCommerce scene….
Brand Posted on May 27, 2019 Enforcing a Robust MAP Policy to Protect your Brand Reputation With the precarious state of today’s eCommerce landscape, your brand’s reputation is at risk… And so are your profits. As it currently stands, thousands of unchecked resellers are threatening the…
Retail Strategy Posted on Apr 10, 2019 How to Curtail the Deep Discounting Cycle Plaguing Retailers Amid the grim economic landscape of the recession, many retailers turned to deep discounting as a means to combat weak demand and shrinking profit margins. This provided a much-needed injection…